Business as Service

When I started out in business, I had a bookstore in the Bay Area, selling books and tapes on self development and success. Some of my favorites still include Think and Grow Rich, As A Man Thinketh, and The Richest Man in Babylon. My goal was to help everyone fulfill their potential. It still is. Somewhere along the way I got hooked on technology. I love being able to help someone’s business work better, and I love playing with and learning about new technology. It’s wonder-full. There’s always something new and amazing that can make a difference. In a way, I love teaching – showing people what’s possible.

There are many models of business. Ours is business as service. Done well, every business makes the world better by serving people, providing something of value. Along with this is a fundamental belief in abundance – there is no limit to our creativity, we can always find a good solution, and there is plenty for everyone.

This is in contrast to the alternative – business as a zero sum game. In this model, there are only so many marbles, and the goal is to win. Underlying this is a feeling of lack – I may not survive, and my survival comes first. As Rev. Ike says, “the root of all evil is not money, it’s the lack of money”.

In one model, I get to fully express myself and my talents. In the other I get to survive, if I can outwit you. I prefer to live in a world full of wonder, joy, and unending potential. Love and fear are opposites.

These values get tested when the economy is not doing as well. Everyday we make the choice to serve, or to survive.


About Tim Torian, Torian Group, Inc.

Tim Torian is the owner and president of Torian Group Inc. He was recognized as Entrepreneur of the year for 2008 by the Tulare County EDC. He is a Cisco CCNA and CCAI, and a Microsoft Certified Systems Engineer. He has a BS Degree in Computer Science, and has been working with computers since 1973 (over 35 years). He is a consultant on technology for the Central California Small Business Development Center. He is has taught at College of Sequoias and Cal Poly Extension, and is President of the local Network Admistrators User's group. Tim provides network and design services to clients, and manages the company.
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